---
title: "ReplyRep vs SuperProfile: Instagram auto-DM compared"
description: "ReplyRep vs SuperProfile Auto-DM: a dedicated Instagram DM tool against a link-in-bio store with Auto-DM. Plans, prices and features."
url: https://replyrep.io/compare/superprofile
updated: 2026-10-19
---

# ReplyRep vs SuperProfile

SuperProfile bundles Auto-DM with a link-in-bio store for selling digital products. ReplyRep is a dedicated Instagram DM tool, priced by DMs.

## Pick SuperProfile if

you sell digital products or courses and want the storefront and the Auto-DM in one place. Creator covers up to 5 Instagram accounts for $29 a month, after a $4.99 first month.

## Pick ReplyRep if

you already have a store or checkout and want a DM tool built for Instagram: Lite at $10 a month for one account, with follow-ups, an excess DM queue for viral posts, and emails that sync to Klaviyo, Mailchimp, HubSpot or Google Sheets.

## Side by side

| | ReplyRep | SuperProfile |
| --- | --- | --- |
| What you are billed for | DMs sent, at a flat monthly price | A flat plan price. Auto-DM comes bundled with a link-in-bio store, 0% commission |
| Free plan | 2,000 DMs a month, 1 Instagram account | Starter: unlimited AutoDMs on reels and posts, up to 10 leads through lead magnets |
| Paid plan | Lite, $10 a month: 10,000 DMs, 1 Instagram account | Creator, $4.99 the first month, then $29 a month: up to 5 Instagram accounts, unlimited leads |
| Several accounts | Boost, $25 a month: 40,000 DMs, 3 Instagram accounts. MAX, $100 a month: 400,000 DMs, 5 Instagram accounts | Creator covers up to 5. Pro is custom |
| Follow-gate and email capture | Both, Lite and up | Ask to follow and email collection, including Starter (leads capped at 10) |
| Stories | Story replies on every plan, plus story mentions | Stories, DMs and Lives on Creator |
| AI replies | AI inbox replies for questions no keyword covers, plus AI-suggested triggers | On Creator: keyword matching that copes with typos and Hinglish |
| Trying it | Free plan, no card, no trial timer | Free plan. No trial on Creator; the first month is discounted instead |

SuperProfile figures from https://superprofile.bio/pricing, checked 19 October 2026.

## Frequently asked questions

### Is ReplyRep a good SuperProfile alternative?

If you want a dedicated Instagram DM tool and already sell from your own store, yes. If you want a link-in-bio storefront for digital products with Auto-DM included, SuperProfile bundles both and ReplyRep does not sell products for you.

### How is the pricing different?

SuperProfile Creator is $4.99 for the first month, then $29 a month for up to 5 accounts. ReplyRep Lite is $10 a month for one account and 10,000 DMs, and MAX covers 5 accounts for $100.

### Which free plan is better for collecting emails?

SuperProfile's free plan includes email collection but caps leads at 10, per its pricing page as of October 2026. ReplyRep's Email Collector is on Lite and up, so for a handful of free leads SuperProfile's free plan goes further.

### How do I move my automations over?

Recreate each automation in ReplyRep: a post, a keyword and a message, which takes about four minutes. Switch the SuperProfile automation off on that post first so nobody gets two DMs, then comment on your own post to test it.

### Can I keep my SuperProfile store and use ReplyRep for DMs?

Yes. Put your SuperProfile product or lead magnet link in the ReplyRep DM, so the store stays where it is and only the messaging moves. Switch off SuperProfile's Auto-DM on any post you move, so nobody gets two messages.