---
title: "ReplyRep vs Zorcha: Instagram DM automation compared"
description: "ReplyRep vs Zorcha: unlimited DMs against a monthly DM allowance. Compare free plans, prices by billing term, follow-gates and AI."
url: https://replyrep.io/compare/zorcha
updated: 2026-10-19
---

# ReplyRep vs Zorcha

Zorcha offers unlimited contacts and DMs on every plan, including free, and prices its paid plans by billing term. ReplyRep sells a monthly DM allowance with Instagram growth tools on top.

## Pick Zorcha if

you want unlimited DMs and a follow-gate on a free or very low cost plan, or want link-in-bio and broadcasts bundled in on Ultimate. Note the free plan takes 8% of digital product sales.

## Pick ReplyRep if

you want the Instagram growth tools in one plan: public comment replies, follow-gated DMs, email capture that syncs to Klaviyo, Mailchimp or HubSpot, follow-up messages, and an excess DM queue for viral posts, all from Lite at $10 a month.

## Side by side

| | ReplyRep | Zorcha |
| --- | --- | --- |
| What you are billed for | DMs sent, at a flat monthly price | A flat plan price. Contacts, DMs and automations are unlimited on every plan |
| Free plan | 2,000 DMs a month, 1 Instagram account | Unlimited contacts, DMs and automations, 20 AI FAQs. No flow builder, broadcasts or segments. 8% fee on digital product sales |
| Cheapest paid plan | Lite, $10 a month: 10,000 DMs, 1 Instagram account | Pro: $14.99 billed monthly, $11.99 a month quarterly, $9.99 a month yearly |
| Middle plan | Boost, $25 a month: 40,000 DMs, 3 Instagram accounts | Ultimate: $39.99 monthly, $29.99 quarterly, $24.99 yearly, per month. Adds broadcasts and link-in-bio |
| Top plan | MAX, $100 a month: 400,000 DMs, 5 Instagram accounts | Business: $109.99 monthly, $89.99 quarterly, $79.99 yearly, per month. Adds AI Conversation with a knowledge base |
| Follow-gated DMs | Lite and up | Ask for Follow on every plan |
| Email capture | Email Collector, Lite and up | Collect phone or email, Pro and up |
| AI replies | AI inbox replies for questions no keyword covers, plus AI-suggested triggers | AI FAQ on every plan, full AI Conversation on Business |

Zorcha figures from https://zorcha.com/pricing, checked 19 October 2026.

## Frequently asked questions

### Is ReplyRep a good Zorcha alternative?

If you want public comment replies, follow-ups, an excess DM queue and email sync to your email tool alongside comment-to-DM, yes. If unlimited DMs on a free plan with a follow-gate is the priority, Zorcha offers that.

### How is the pricing different?

Zorcha charges a flat price with unlimited DMs and contacts, from $9.99 a month billed yearly or $14.99 monthly. ReplyRep charges a monthly price for a DM allowance, from $10 for 10,000 DMs, with 2,000 DMs free.

### Does Zorcha take a cut of sales?

Zorcha's pricing page lists an 8% digital product fee on its free plan, as of October 2026. ReplyRep is a DM tool rather than a store: the DM sends people to your own store or checkout.

### How do I move my automations over?

Recreate each automation in ReplyRep: a post, a keyword and a message, which takes about four minutes. Switch the Zorcha automation off on that post first so nobody gets two DMs, then comment on your own post to test it.

### Can I try ReplyRep before leaving Zorcha?

Yes. ReplyRep's free plan includes 2,000 DMs a month with no card and no trial timer, so you can move one busy post across, compare the results, and keep everything else on Zorcha until you are sure.