ReplyRep vs InstantDM
Both send DMs on Instagram at a flat price with no per-contact fees. InstantDM publishes its prices billed yearly and caps sending per hour on its cheaper plans. ReplyRep bills monthly and caps DMs per month.
The short version
Which one is for you
Pick InstantDM if
you run many accounts and want the lowest cost per account. Multi Pro covers 10 accounts for $990 a year, and Multi Starter covers 3 for $160 a year. You are happy to pay yearly.
Pick ReplyRep if
you would rather pay month to month, want a larger free allowance (2,000 DMs against 500), or want viral posts handled by an excess DM queue that sends everything in order as fast as Meta allows.
Side by side
ReplyRep and InstantDM, on the facts
- What you are billed for
ReplyRep
DMs sent, at a flat monthly price
InstantDM
A flat plan price, no per-contact fees. Prices shown are per month, billed yearly
- Free plan
ReplyRep
2,000 DMs a month, 1 Instagram account
InstantDM
500 DM automations a month, 5 post automations, 3 trigger words, 1 account
- Cheapest paid plan
ReplyRep
Lite, $10 a month: 10,000 DMs, 1 Instagram account
InstantDM
Legend Pro, $9.99 a month billed yearly: unlimited automation up to 800 an hour, 1 account
- Sending caps
ReplyRep
A monthly DM allowance. Excess DM Queue (Lite and up) holds anything over Meta's limit and sends it in order
InstantDM
Per hour: up to 800 on Legend Pro, 2,000 on Trendsetter, no hourly limit on Trendsetter Pro ($49.99 a month billed yearly)
- Several accounts
ReplyRep
Boost, $25 a month: 40,000 DMs, 3 Instagram accounts. MAX, $100 a month: 400,000 DMs, 5 Instagram accounts
InstantDM
Multi Starter, $160 a year for 3 accounts (30,000 automations each a month). Multi Pro, $990 a year for 10
- Follow-gated DMs
ReplyRep
Lite and up
InstantDM
Trendsetter and Multi plans
- Channels
ReplyRep
Instagram
InstantDM
Instagram, plus Facebook on paid plans and Messenger flows on Trendsetter and Multi Pro
- Trying it
ReplyRep
Free plan, no card, no trial timer
InstantDM
Free plan, plus a 7-day trial of paid plans with no card
InstantDM figures from instantdm.com/pricing, checked 19 October 2026. InstantDM prices are per month billed yearly, the only prices its pricing page showed. ReplyRep prices are monthly, in US dollars, before tax. ReplyRep figures from our pricing page.
Switching
Moving one post over takes about four minutes
Run ReplyRep on one post while everything else stays where it is. Move the rest when you are happy.
- 1
Connect Instagram
Log in through Meta. No password is shared with us, and nothing is sent until you switch an automation on.
- 2
Recreate your busiest automation
Pick the post, set the keyword, write the DM. Start with the post that gets the most comments.
- 3
Switch the old one off, then test
Turn the automation off in the old tool for that post, so nobody gets two DMs. Comment on your own post and watch it land.
Questions
ReplyRep vs InstantDM: questions
Yes, if you want monthly billing, a 2,000 DM free plan and a queue that holds DMs over Meta's limit instead of dropping them. If you manage ten accounts and pay yearly, InstantDM's Multi Pro plan costs less per account.
InstantDM lists Legend Pro at $9.99 a month billed yearly, with an hourly sending cap. ReplyRep Lite is $10 a month billed monthly for 10,000 DMs. InstantDM's monthly-billed prices were not shown on its pricing page as of October 2026.
If you run many accounts and are happy with a yearly bill, InstantDM: Multi Pro covers 10 accounts for $990 a year. ReplyRep's top plan covers 5 accounts with 400,000 DMs a month for $100, billed monthly.
Recreate each automation in ReplyRep: a post, a keyword and a message, which takes about four minutes. Switch the InstantDM automation off on that post first so nobody gets two DMs, then comment on your own post to test it.
Yes. ReplyRep's free plan includes 2,000 DMs a month with no card and no trial timer, so you can move one busy post across, compare the results, and keep everything else on InstantDM until you are sure.
Try it on one post first
The free plan needs no card and has no trial timer.
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