ReplyRep vs SuperProfile
SuperProfile bundles Auto-DM with a link-in-bio store for selling digital products. ReplyRep is a dedicated Instagram DM tool, priced by DMs.
The short version
Which one is for you
Pick SuperProfile if
you sell digital products or courses and want the storefront and the Auto-DM in one place. Creator covers up to 5 Instagram accounts for $29 a month, after a $4.99 first month.
Pick ReplyRep if
you already have a store or checkout and want a DM tool built for Instagram: Lite at $10 a month for one account, with follow-ups, an excess DM queue for viral posts, and emails that sync to Klaviyo, Mailchimp, HubSpot or Google Sheets.
Side by side
ReplyRep and SuperProfile, on the facts
- What you are billed for
ReplyRep
DMs sent, at a flat monthly price
SuperProfile
A flat plan price. Auto-DM comes bundled with a link-in-bio store, 0% commission
- Free plan
ReplyRep
2,000 DMs a month, 1 Instagram account
SuperProfile
Starter: unlimited AutoDMs on reels and posts, up to 10 leads through lead magnets
- Paid plan
ReplyRep
Lite, $10 a month: 10,000 DMs, 1 Instagram account
SuperProfile
Creator, $4.99 the first month, then $29 a month: up to 5 Instagram accounts, unlimited leads
- Several accounts
ReplyRep
Boost, $25 a month: 40,000 DMs, 3 Instagram accounts. MAX, $100 a month: 400,000 DMs, 5 Instagram accounts
SuperProfile
Creator covers up to 5. Pro is custom
- Follow-gate and email capture
ReplyRep
Both, Lite and up
SuperProfile
Ask to follow and email collection, including Starter (leads capped at 10)
- Stories
ReplyRep
Story replies on every plan, plus story mentions
SuperProfile
Stories, DMs and Lives on Creator
- AI replies
ReplyRep
AI inbox replies for questions no keyword covers, plus AI-suggested triggers
SuperProfile
On Creator: keyword matching that copes with typos and Hinglish
- Trying it
ReplyRep
Free plan, no card, no trial timer
SuperProfile
Free plan. No trial on Creator; the first month is discounted instead
SuperProfile figures from superprofile.bio/pricing, checked 19 October 2026. Monthly prices in US dollars, before tax. ReplyRep figures from our pricing page.
Switching
Moving one post over takes about four minutes
Run ReplyRep on one post while everything else stays where it is. Move the rest when you are happy.
- 1
Connect Instagram
Log in through Meta. No password is shared with us, and nothing is sent until you switch an automation on.
- 2
Recreate your busiest automation
Pick the post, set the keyword, write the DM. Start with the post that gets the most comments.
- 3
Switch the old one off, then test
Turn the automation off in the old tool for that post, so nobody gets two DMs. Comment on your own post and watch it land.
Questions
ReplyRep vs SuperProfile: questions
If you want a dedicated Instagram DM tool and already sell from your own store, yes. If you want a link-in-bio storefront for digital products with Auto-DM included, SuperProfile bundles both and ReplyRep does not sell products for you.
SuperProfile Creator is $4.99 for the first month, then $29 a month for up to 5 accounts. ReplyRep Lite is $10 a month for one account and 10,000 DMs, and MAX covers 5 accounts for $100.
SuperProfile's free plan includes email collection but caps leads at 10, per its pricing page as of October 2026. ReplyRep's Email Collector is on Lite and up, so for a handful of free leads SuperProfile's free plan goes further.
Recreate each automation in ReplyRep: a post, a keyword and a message, which takes about four minutes. Switch the SuperProfile automation off on that post first so nobody gets two DMs, then comment on your own post to test it.
Yes. Put your SuperProfile product or lead magnet link in the ReplyRep DM, so the store stays where it is and only the messaging moves. Switch off SuperProfile's Auto-DM on any post you move, so nobody gets two messages.
Try it on one post first
The free plan needs no card and has no trial timer.
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