What makes an auto DM work
- One clear keyword. Short, all caps, easy to type on a phone: LINK, GUIDE, CODE. See the best comment keywords.
- Deliver first, ask second. Put the link in the first message. Questions and upsells come after they have what they asked for.
- Sound like you. Use their first name and the words you use in captions. The generator gives you a draft; edit it into your voice.
- One follow up, not five. A single check-in a day later catches people who got distracted. More than that starts to feel like spam.
Turning the draft into a live automation
- 1
Put the call to action in your caption
Tell people exactly what to comment and what they get.
- 2
Create the automation
In ReplyRep, pick the post, add the keyword and paste the DM. Comment Auto Reply posts the public reply for you.
- 3
Test it
Comment the keyword on your own post from another account and check the DM lands.
Want more ready-made examples? Browse the DM template library or read Instagram DM copy that converts.