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ManyChat pricing calculator

ManyChat bills by active contacts, so the bill moves with your audience, not your plan. Put in how many people comment your keyword in a month and see the cheapest ManyChat tier for that, overage included, next to a per-DM plan.

100100,000
DMs each person gets

The link, plus a follow-up or an email step.

That is 10,000 DMs to 5,000 contacts a month.

ReplyRep

$10 / month

Lite plan, 10,000 DMs included

ManyChat

$69 / month

Business plan for 5,000 active contacts, overage included

$59 a month less on ReplyRep.

Monthly billing, before tax. ReplyRep: the cheapest plan whose monthly DM limit covers the DMs above. ManyChat: the cheapest plan for that many active contacts, counting each person who comments as one contact, including per-contact overage. ManyChat prices from manychat.com/pricing, checked 19 October 2026.

How ManyChat pricing works

ManyChat charges for active contacts: each person your account interacts with in a month counts once, however many messages they get. The free plan covers 25 active contacts. Paid tiers, per manychat.com/pricing as checked 19 October 2026, are:

TierMonthly priceActive contacts includedEach extra contact
Essential$14250$0.1
Pro$292,500$0.05
Business$697,500$0.025
Advanced$13925,000$0.004

So a month with 5,000 commenters costs $14 plus overage on Essential, $29 plus 2,500 extra contacts on Pro, or $69 on Business. The calculator tries every tier, adds the overage, and shows the cheapest. Advanced only wins at very high volumes.

Why a viral month changes the bill

A reel that brings in thousands of new commenters adds thousands of new active contacts. On a per-contact plan that is extra cost in the month you least expect it. On a per-DM plan the price stays the same until you run out of DMs, and the next plan up is a fixed step.

What the comparison assumes

  • Every commenter gets at least one DM, and each extra DM (a follow up, an email step) counts against the ReplyRep allowance, not against ManyChat's contact count.
  • ReplyRep's figure is the cheapest plan whose monthly DM allowance covers the total: Free 2,000, Lite 10,000, Boost 40,000, MAX 400,000.
  • Prices are list prices in US dollars before tax. ManyChat says its prices vary by billing country, so check yours on its pricing page.

For the full picture, including what each tool does beyond pricing, read ReplyRep vs ManyChat, ManyChat pricing explained and the best ManyChat alternatives.

Frequently asked questions

ManyChat has a free plan for 25 active contacts. Paid tiers start at $14 a month for 250 contacts and go to $139 for 25,000, with a fee for each contact over the allowance, per its pricing page checked 19 October 2026.

A person your ManyChat account interacts with during the billing month. Someone who gets ten messages counts once. A new commenter who triggers your automation becomes an active contact for that month.

It depends on volume and how many messages each person gets. For comment-to-DM, where most people get one or two DMs, per-DM pricing is usually cheaper at higher volumes. Put your own numbers in the calculator to see where the lines cross.

No. It runs in your browser and nothing you type is sent anywhere.

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